How To Get More Customers In Restaurant – As a restaurateur or business owner, you know that attracting customers and encouraging return visits is a labor of love. We share ideas on how to increase your visits and profits.
If paying for their food is inconvenient, slow or difficult, customers will not be interested in returning to your business, no matter how delicious your food or product is. An easy way to solve this problem is to look at different types of restaurant POS systems or other software.
How To Get More Customers In Restaurant
Today’s technology provides a variety of possible points of sale. Choose from one or many options to find the best payment system that works best for you and your customers. Here are some different types of POS systems:
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There are pros and cons for each of these POS methods. And, as your business changes, innovates and grows, you may want to add or change the way you accept payments to better accommodate your customers and staff.
Nowadays people like to be able to pay with methods like Apple Pay, Samsung Pay and Google Pay.
You have amazing food and it shows because your customers keep coming back for more. Why not add services to your offer?
Try including catering services to increase exposure and profit opportunities. Catering has the benefit of adding customers without having to expand your restaurant. Another benefit is increased cash flow because you need a deposit to get your services.
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Start by creating a specific catering menu. Include many, if not all, of your standard restaurant dishes. Maybe you can add new items that are perfect for weddings, holiday events and parties.
Place your restaurant and catering service logo strategically and subtly throughout the venue. This way, you will advertise your food and encourage others to hire your company for their next event.
When people enjoy your food and appreciate your friendly staff, they will want to come back again and again. When it comes to special occasions, if you create an event space at the property, it will be more of a reason for them to come back and celebrate.
If you have extra indoor space, consider remodeling it to accommodate parties, weddings, birthdays, or holiday gatherings. Add dancing areas, photo booths and accessibility. A special entrance will make the place more unique.
Powerful Ways To Attract More Customers To Your Restaurant Business In 2019
Any additional outdoor areas can be reconfigured with strategic landscaping and fencing. Add special details such as ambient lighting, heaters when the weather is cold, creative seating options and other decorative features.
In the event space, you can offer your standard house menu or design a completely new one to add to the atmosphere.
Take proactive steps to increase traffic and new customers to your restaurant, which in turn will increase your revenue. Be innovative in leveraging time-saving technology. Create an attractive space in your restaurant for everyone to enjoy. Have fun with the process!
Marette Flora is the founder of the Floradise blog and personal gift shop. Marette is a passionate storyteller and creator. He attended the Walter Cronkite School of Journalism at Arizona State University and earned a bachelor’s degree in journalism and mass communication.
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I create content championing creators by day, crafting @floradiseshop personalized gifts by night. Sharing Chicago and travel moments in between We are a Restaurant Marketing Agency working with restaurants for over a decade. Follow our blog for some of the lessons we’ve learned along the way Restaurant Marketing Ideas The restaurant business is a very competitive industry. No matter where your restaurant is located, chances are there are dozens of competitors nearby all fighting for the same audience. Therefore, it is important to use unique marketing ideas to really stand out from other restaurants. So to get you started, here are 30 suggestions to help your restaurant get noticed. Ideas in restaurants 1. Create a loyalty program to offer rewards to your customers Loyalty programs are a great way to attract your customers back again and again. It gives them more incentive to come back because they feel valued, and it can also offer them special rewards and unique promotions that may not be available. There are several ways to approach a loyalty program and how it works ultimately depends on your personal preference. For example, the simplest loyalty program can be a system of cards that are stamped each time your customers make a purchase. After five purchases, they can get a free meal or drink with their meal. This is great if you don’t have many items on your menu or if you make similar dishes for the same price. Alternatively, you can create a more elaborate loyalty program that offers recurring rewards or that allows your customers to save points that can be redeemed for free gifts or meals. You can also do a giveaway for anyone who makes 20 purchases, a t-shirt or you can offer a discount for a year. If you’re doing something bigger, make sure you also have a unique hashtag for the giveaway and ask your customers to share a post on social networks with your unique hashtag every time they make a purchase. The key here is to make the program feel rewarding when your customers use it. They should feel like they’ve joined an exclusive club when they sign up for it, and it should encourage them to visit again and again. It should also be interesting or unique enough to advertise it on social media, shouting or with a big poster inside your restaurant. 2. Design a large poster to use in your restaurant Your restaurant can be decorated with a large and unique poster to attract the attention of passers-by. It can also be used indoors to showcase some of your latest menu items, combos, discounts and rewards. It’s a great way to get more attention but can also be informative. Here are some simple poster design ideas and tips you should follow: Make sure the poster uses similar colors and designs as your business. Make sure your restaurant logo design is on a poster somewhere to make it more recognizable. If you’re going to use food photos, make sure they’re high-quality images. Make the information as clear as possible in large fonts so that people can see what is being said from a distance. Add a QR code at the bottom so people can scan it for more information. Save digital images of your posters so you can use them for online marketing as well. Don’t add too much text; keep it as simple as possible and shorten things when you can. Printing single posters can be expensive compared to buying in bulk, so do a little research to see where you can get the best deals. Protect your poster from risk of damage. These are just some basic ideas and tips to help you create a great poster and get the most out of it. 3. Let your staff shine and stand out Humanizing your staff is always a good idea. It shows that you care about your staff, it gives them a chance to stand out and be themselves, and it also attracts people to your business. There are several ways to let your staff shine and stand out, but each method depends on how you want to approach things. If you rotate between many different staff members, then you need to think of cost-effective and time-saving ways to help them get noticed. For starters, make sure all your staff have name tags so it’s easier to call them by their name. Second, make sure you don’t have rigid rules and standards that you must adhere to. Let your staff be expressive in how they do their work and give them the option to do things differently as long as it doesn’t hinder the customer experience. You should also make sure that you address any concerns that your staff have. For example, if they are worried about something in the business then it helps to talk to them and be transparent so that they don’t have any worries or concerns in their mind. This allows your staff to work without having to deal with the problems that beset them. This type of approach shows that your restaurant cares about its staff. This can be a great way to stand out as there are many restaurants that do not treat their staff properly which can cause reputational problems. The better you treat your staff, the more likely your customers will see your business. 4. Partner with a food delivery service Food delivery services are a great option for your marketing efforts and getting the word out there. There are many different delivery services that you can use. Some of them work at the national level while others are specific to regions or cities. Make sure you sign up for the one that makes the most sense for your restaurant business and is appropriate
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